Resources

Most business owners think of compensation as an expense—just another line item on the balance sheet. But what if we told you that your compensation strategy is the key to unlocking unprecedented business performance? In the construction and infrastructure industries, your workforce is your most valuable asset. Yet, too many companies fail to align compensation with business goals, leaving millions on the table in lost productivity, turnover, and disengagement. A well-structured compensation strategy isn’t just about paying employees—it’s about motivating them to drive growth and success. The Real Cost of a Broken Compensation Model Most companies rely on traditional, outdated compensation structures that don’t connect individual performance with company success. The result? 50% lower productivity when employees feel disconnected from […]

In pavement construction and infrastructure, every dollar matters. Yet, many businesses are losing up to 50% of potential revenue—not because of lack of demand, but because sales and marketing aren’t working together. Imagine this: Marketing creates content that sales never uses. Sales struggles to close deals because they don’t have the right messaging. The sales cycle drags on longer than necessary due to internal misalignment. This isn’t a minor inefficiency—it’s a massive revenue drain. The Cost of Misalignment Businesses with misaligned sales and marketing teams see a 25-50% drop in revenue. That’s not a number you can afford to ignore. When sales and marketing fail to collaborate, businesses struggle with: Wasted marketing resources (50% of marketing content goes unused). Longer […]

How to increase the bottom line? You know some of the obvious items that impact your bottom line, but what about the less obvious things that impact your bottom line… Like brand identity. A clear brand identity can be the difference between a business not reaching its full potential, and one that’s thriving. Understanding how to strategically operate a business that’s aligned to its brand identity will help increase the bottom line. What is a brand anyway? And what impact does it have on a business? Is it even something we need to be spending time on and intentionally applying to our business? What is a brand? And what it isn’t. A brand is so much more than logos, color palettes […]

The journey of leadership is often full of highs and lows that can feel a bit like whiplash. It can feel a lot like barreling down a high-speed interstate with a broken steering wheel and everything you love and own in the seats beside you…Oh, and your brakes just went out… As a leader, how do we keep going and stay in the game? It’s the other leaders beside us that will never forget the risk we took on them. It’s spouses that always step up to believe in us when we aren’t sure we believe.

Do you always feel like there’s just ‘one thing’ you need before you can take that next big leap in business?  Focusing on that ‘one thing’ can be dangerous. It usually doesn’t make for a data-driven decision. And might not always focus on the weakest link in our business.  It will likely result in lost time, lost money, frustration, and feeling overwhelmed.  To really grow your business and increase profitability, you need to filter out all the possible issues. Then invest resources in the right vital need.  Did you know that roughly two-thirds of companies go out of business in the first 5 years? So getting past that 5 year mark is a real achievement. It’s also important to understand that businesses naturally […]

I always like to say the good intentions don’t pay for roads. You actually have to get your crew together, get the equipment, ready, put the project together and get out there and do the work actually produce the road. And the same is true for our businesses. The reason that my analogy of course is because I come from an asphalt construction family, multiple generations, but it’s true in so many things. Our businesses are no different. I realized my clients needed a litmus test to help them execute effectively. This is designed to not just design the execution plan but also make it as seamless and easy as possible. We execute on what we will actually do and stick to […]